4K window period arrives
For the display device, the picture quality is the most important. Only with excellent picture quality can we really attract the attention of consumers. This is exactly the trend of the development of many display devices in recent years, such as the popularity of 4K TV, so that more and more consumers are concerned about the shocking picture effects brought by 4K ultra-high definition.
At the same time, as the picture quality of the monitor is also increased year by year, more and more displays with 4K ultra-high definition have been indirectly affected by people's image quality improvement. In addition, the popularity of large-screen smartphones, millions of pixels advertised by manufacturers, and high image quality are subtle influences on the texture of the high-definition picture quality. Not too long ago, 8K TVs were also available, and the ultra-high-definition picture quality was still a general trend.
As a large-screen display device has been developed so far, but still in the 1080P, which is undoubtedly hindered the development of the projector industry. Especially for the arrival of laser light sources, the problem of the traditional projector lamp supplies and brightness is not high, the image quality also ushered in a new transition period.
This is why, this year, many projector manufacturers will focus on the layout of 4K ultra-high-definition models, and released more than a 4K new products, the product line is not limited to home, but for the engineering projector market, still see With the advent of 4K, it will occupy a beachfront layout and occupy a commanding height in the market.
BenQ takes a step ahead
Although the projector industry entered the 4K technology is not too late, but limited by the technical factors, the market is limited to the model, the price is naturally high, video fans can only look and sigh, 4K has become a luxury. And looking forward to the real arrival of the 4K era, began to look forward to the DLP camp projection brand, to promote the popularity of 4K.
As the leader of the global DLP camp, BenQ has been focusing on the 4K development trend for many years and has actively invested in R&D. In September last year, BenQ led other DLP camp brands to release two new 4K DLP home theater projectors, the new W11000 and X12000. Their arrival can be said to bring a warm current to home projectors, evoking the desire of fans of video projectors for 4K home projectors.
And compared to other 4K products on the market, BenQ 4K home projector not only has a more affordable price, but more importantly, the two 4K new products made breakthroughs in technology to bring the user the level of detail and sharpness of the picture. Degree, purity is completely to escape to another level, really open 4K real realm!
Not only this, BenQ also introduced the leading HLD light source 4K home projector X12000. It combines the new light source with 4K Ultra HD, with higher resolution, richer detail display, more true and accurate color, even a leaf can see the color change from leaf veins to tip, and commercial digital cinema Consistent with the actual screening effect, satisfying fans' discerning eyes is truly unforgettable.
In August this year, with the theme of “Laser Future†as the theme, BenQ was leading other DLP camp brands and launched the laser 4K engineering projector LK970. It combines 4K ultra-high definition resolution with laser light source with “two swords and one swordâ€, and offers cost-effective performance, providing a new high-quality large-screen experience in virtual simulations, exhibitions, and high-end conferences. At the same time, it will undoubtedly pick up the mainstream of laser 4K project projectors.
Put on 4K “clothes†across the board
BenQ is the first projection manufacturer in the global DLP market for eight consecutive years, and its grasp and sensitivity to the market are also very high. How to combine the latest market advances with BenQ's leading-edge technology to introduce new products that are timely and precise are the key. For example, 4K home projectors that were introduced last year, and this year's laser 4K projectors came out.
Ben Xiaobin, director of BenQ Project Division, stated that BenQ has done a lot of investigation work in the engineering application market with end customers, design institutes, project designers, integrators, and industry experts and scholars. Targeted product design and program development. For example, the development of the national cultural industry and the application of 4K display technology in recent years. LK970 is developed for 4K users and fills the gaps in the industry. The industry’s first mainstream 4K laser engineering projector is introduced. Following the in-depth development of the market, BenQ's mature market will continue to launch 4K projectors with more than 8000 lumens, and BenQ will play the role of promoter and universalizer of 4K projection technology.
Audiovisual circle is in communication with Chen Kaiyao, general manager of BenQ China Product R&D Center. He said that laser engineering 4k is the trend and will soon launch 10000 lumen laser 4K projector. In the next two to three years, BenQ will continue to deepen its products, including putting on 4k “outwear†in education, home, business, engineering, and non-engineering, and creating a full range of leading brands for laser projectors.
With more than twenty years experience in the dark ploughing projector industry and accumulated technical advantages such as luminous efficiency, color adjustment, durability, and high resolution, as well as in-depth insights into various market segments to fully grasp the needs of users, BenQ's full-line layout 4K The projector will be expected to promote the ultra-high-definition popularity of the projection industry, which will also open a new era.
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