Recently, DDD. Three-dimensional founder Cheng Zheng revealed that the company has received tens of millions of yuan in A round of financing, and the investor is Huagai Capital. This fund will be mainly used for team building and marketing.
DDD. Dynamic 3D is a visual interactive creative cloud SaaS service provider that provides a one-stop solution for brand creativity, marketing and visual interaction. Last year, DDD. has completed 10 million yuan angel round of financing, the investor is Songsong Capital, Zhenshun Fund.
Talking about this investment, Cheng Zheng said: “HuaCap Capital, as a pioneer in the field of cultural and creative fields, is very optimistic about the team's ability in marketing, creativity and visual interaction, and the ability of the team to demonstrate market planning through large customers has been greatly affected. Approved."
In terms of products, DDD.Dynamic 3D Team launched the first domestic DDA.Creator, a SaaS cloud service tool based on artificial intelligence and visual creativity. It contains 2D, sound effects, video, 3D, AR and other materials related to visual interaction. Visual designers can create creative visual interactions without programming, greatly reducing the technical threshold of interactive visual content production. Save the work of 3D programmers directly.
With DDD.Creator, users can easily upload 2D pictures, 3D models, create brand marketing scenarios, and edit HH modules through modular editing and operations.
Secondly, DDD.Dynamic 3D Team launched an online visual and creative content network, which includes a large number of visual creative resources for pictures, sound effects, video, 3D, AR types, and various industries. In terms of 3D models, all models support online 3D display, and provide interactive viewing services such as zoom, rotation, etc., which can be used for model re-editing, VR display, and AR interactive applications.
What is most noteworthy is that DDD.Dynamic 3D now has a mature business model and is widely used.
“We only do B-end now to provide them with visual solutions. Under the trend of consumption upgrades, brand parties need new tools and visual concepts to promote, and have a deeper level of marketing needs, whether it is 2D visual ideas, Video creative, AR creative interaction or creative interactive 3D marketing."
Now, DDD. There are several major application directions for moving the 3D SaaS cloud tool, including pan-entertainment, business interaction, and 3D data visualization.
In terms of pan-entertainment, DDD.Dynamic 3D is Alibaba's only 11th AR creative interactive service provider in 2016. It provides AR creative game “Labyrinth Treasure Hunt†for Double 11 merchants and eventually serves nearly 3,000 shops. The total number of entertainment games hit nearly 300 million times. The immersive experience of the AR real scene, the treasure-hunting journey from the first perspective of the entire process, and the incentive of cash bonuses have greatly enhanced the consumer's fun experience and consumer desire. The resulting store turnover and high conversion rate have also contributed to DDD. Dynamic 3D cooperation with Huawei, LeTV, Chow Tai Fook and other brands.
In creative AR business interaction, DDD.Dynamic 3D collaborated with Oreo to create an Oreo AR music box. It is not only a piece of biscuit to broadcast music, a bite to sing and record in advance, and a recording in advance. Consumers can also Unlock AR gameplay by sweeping code, different songs switch corresponding MV animation 3D material, on the same day, 20,000 products sold out. DDD.Dynamics also cooperated with Mars Group (Dover), Procter & Gamble Group, Swisse and others.
At present, DDD.Dynamic 3D is applying for software copyrights such as intelligent robot system software and intelligent robot model management system software.
This article comes from the hunt cloud network. Scan the QR code to pay attention to the official WeChat public number of the VR network and get more information about the VR/AR industry.
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