My Smart Home Business Note (I): The Hard 100 Days Ending for a Vicissitude

The opportunity for the wise men is always prepared for people who have prepared themselves. In the smart home business force, there are successful glories and endless scenery. There are disastrous failures and they quietly withdraw. There are fears of tigers, precariousness, and courage. , Fearless. Smart home business is difficult? Do you dare to think, dare to do it vigorously enough, or rainy day, pre-registration is not pre-waste? Wisdom.com Xiaobian can not easily conclusions, but from the following by the Huahai 11 (a pseudonym ) In the entrepreneurial notes written and written, I believe you will get the answer you want.

[Sir] I was a post-80s student. When I was writing this smart home business record, I had more than 4 years of entrepreneurial experience. At that time, the selected industry was computer consumables and audio and video products retailing, not to mention that I was not falling behind. The main reason is that the market of this industry has basically been saturated. Even if it is tossed again, the prospects and space are already small. Over four years of business, hard work, hard work, and gains, although earning some small money to support his wife and children, he never achieved the goal he wanted. In order to find a way, together with the entrepreneurial partner yauct (a pseudonym), after many inspections, the smart home industry was finally selected. Next, I will use words to document how our smart home industry has worked hard to create a sky of its own, and the growth process of the company I will fight for in the rest of my life.

First, the origin: Why do smart home industry?

1. Give up to pick up again

It is always said that when God closes a door for you, there is always another window for you. My first venture with yauct was about retailing of computer supplies and audio and video products. In the third year, I was already tired of the status quo of the store. I am determined to give up and re-choose another industry to leave a world. There are three aspects. The reasons are as follows: First, this industry is not the industry in which we want to fight for the rest of our life. Second, the industry market is basically saturated and there is not much room for expansion. Third, we are people who have dreams and want to find a An industry that can fight for the rest of its life.

2. The arrival of the Internet of Things gives us a lot of interest

When I heard people in the circle talk about the Internet of Things and smart home, I and yauct felt new and interesting. Therefore, on the platform of smart home websites such as Zhijia.com, they reviewed many smart home related materials, and then they began to participate in industry forums, visit predecessors of entrepreneurship, determine the business direction, and investigate the market until they traveled to the motherland. From the north to the south, many exhibitions and visits were made to many manufacturers before they reached the first stage of starting a business: renting a house, making preparations, setting products, and planning.

In the process of understanding the smart home, I and yauct are very cautious, we have a lot of areas to go, we have a lot of manufacturers to see, and we have a lot of choice. So when we decided which products to do, we discussed a lot of solutions. A lot of thoughts have been spent and many detours have been taken. Fortunately, in the end, we reached a consensus and made all preparations for the later operations.

Second, Process 1: Choosing the hard home of the smart home project for 100 days

100 days after the start of positioning as a smart home, the process and experience during this period is summarized in one word: Hard! I remember that it was already at the end of September. I and yauct accompanied the embarkation of the Beijing Motors and began to take the first step to investigate the smart home project.

1. Save time with network information

While the Internet has brought challenges, it has also given us many opportunities. For example, in this search for entrepreneurial information, we can search the phone and address of any products we want to inspect on the Wisdom. We can schedule appointments by telephone and save a lot of procedures, which greatly saves time. In fact, when businesses heard that we were investing in projects, 99% were polite and enthusiastic. However, you can only understand the basic functions of the product, how much money the investment requires, and the simple agent's policy.

2. Take the South, only to visit several companies to participate in more exhibitions

As the saying goes, "The paper has come to be lightly perceived, and you must know that you must do it." For a deeper understanding, you must visit a smart home company. The first time I visited Beijing, I visited five companies in three days. Among them, there are professional companies and companies that show bugs in demo products. Although there are many situations, I and yauct are full of confidence in smart homes because this is a sunrise industry that will overturn our daily lives.

I remember from October 14th after my visit to Beijing, I and yauct went straight to Shanghai to continue to visit the smart home manufacturers that I had previously inquired. Afterwards, I turned to Wuxi to participate in the Internet of Things Conference. Then I went to Guangzhou and Shenzhen. Like the Anbo Show and other exhibitions on smart homes, we visited a lot.

From visiting companies and exhibitions, we met a lot of friends in the smart home circle and got a better understanding of the industry. For example, what kind of technology is used for the product of a person, how it is networked, and what kind of functions it can implement. In the end, as soon as we talk about smart homes, we can talk a few words of our own. During the later visits to the company, the questions we asked were more and more professional. Even the salesmen of some problem manufacturers could not answer the questions. They also had to find techniques to guide them. The hardship behind this harvest is that there is no way to feel empathy without experience. I didn't write these to show off how much I have eaten in my business. I wanted to say to people who are preparing to start a business. If you decide to start a business, you must be ready to endure hardship. Only a professional can make yourself stand taller. Go further.

3. Product screening is a problem

After returning south to Shenyang, I and yauct made rounds of screenings for manufacturers. It was finally determined which product to choose and which manufacturer took a lot of effort. During this period, many companies actively contacted us. Here I would like to focus on the twists and turns that we experienced in choosing products and vendors.

After the inspection of the manufacturers was basically in late November, I and yauct agreed that a certain brand to do product training, so we both made full preparations. There is also an episode to share with you here: not every show will have a harvest, so do not be lost when you are overwhelmed. Before attending the training, there was an exhibition that has always attracted me and yauct. Shenzhen Gaobo Fair will also be held. It has always been thought that attending the exhibition can get more information, can do more with less and get unexpected results. But this time we went to Shenzhen and spent only half a day visiting the Gaobo Exhibition again. Basically, there was no gain. Some manufacturers and products were similar to what we saw in the Wuxi Internet of Things exhibition and the Shenzhen AMB. Even the employees at the exhibition did not experience any changes. They felt that the smart home was not in a big circle, but they also felt that there was a lot of room for expansion.

We are attending product training seminars in Shanghai. There were not many customers at the time and it may only be five different areas. Although we are very optimistic about this brand, we have further people on the company and products in this training, but the manufacturers just got involved in the market, little understanding of the industry policy, and delaying to give a cooperation policy, which was a big one at that time. regret. After all, we have taken more than a month from taking the first step to attending this training. However, in this short period of one month, Shenyang has already emerged many smart home companies. With regret and emotion, smart home is indeed a sunrise industry, and more and more people have already favored its business opportunities.

4. The good thing is "a discreet" is also a double-edged sword

The wait was heart-wrenching. In the days when I had not selected a product, I and yauct gradually calmed down, and I had more time and energy to think about how to bring smart home products into the terminal market. We learned from the experience of the seniors at Wisdom. We finally decided to start with the small system. First, we should do some products that the general public can find practical and affordable for the people, and then in-depth integration of smart home systems.

Having said so much business hardships, in fact, facing the most is the choice, choose the right, will save time, manpower, material resources, financial resources; and choose the wrong, so embarrassed, can only start from scratch! Because it is just starting a startup company, I And yauct does not have the extra time and experience to undergo the wrong baptism, so caution has become a double-edged sword for us. The reason why these 100 days are difficult is mainly due to psychological torture, lack of decisiveness in selection, lack of resoluteness, delays, and fear of the subsequent effects of wrong choices. In fact, I thought about it later, perhaps putting down the baggage will make a difference.

Recommended reading:

My Smart Home Business Note (I): The Hard 100 Days Ending for a Vicissitude

My smart home startup notes (center): Those crazy things that I encountered when choosing a vendor!

My Smart Home Entrepreneurial Note (below): Detours and Lessons Learned at the Start-Up Period

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Note: This article is based on the Baidu Library (Huahai No. 11). If there is any similarity, please do not enter the seat.

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